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Blog main :: Recent posts :: The Refreshed Appeal of Spiritualism :: Enhancing the Travel Experience by packing less :: Community Concierges :: Meteorologists in Demand by Destinations, Retailers... :: "Green" Wedding Rings ::

Thumbs Down :: Trite Giveaways

Promotional items, giveaways, for the media and industry are no longer expected but can be a lovely touch and an expression of creativity, caring and brand personality. So why do so many products still insist on giving posters, t-shirts, baseball caps, and in the case of spas, small product samples? Better to give nothing at all then something common, trite, and what is increasingly viewed as wasteful in a time when the luxury public and trade are concerned about saving the planet.

And please, make it useful - something which can be consumed or used. Another choice is to be selective to whom you're giving a gift. And give something that's luxurious but not so pricey as to make the recipient uncomfortable. A good example: Guenter Richter, General Manager of the Regent Bal Harbour's Loro Piano cashmere neck pillow for traveling. Or how about a little package with the recipe and ingredients to make the hotel's signature cocktail? Perhaps a wonderful mix of dried fruits and nuts packaged for air travel, or a CD with your signature lounge music.

November 28, 2007 | Comments (1) | TrackBack (0)

COMMENTS (1)
Chelsea [TypeKey Profile Page]:

great idea

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